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Press Release


November 20, 2013



DECEMBER 10, 2013 at 7:30 AM

(Albuquerque, NM) UNM Anderson School of Management alum Scott Appelman will present Soaring to Success: An Anderson School graduate flies high in the Business of Ballooning at Business to Business Breakfast Series on December 10 at 7:30 a.m.

Mr. Appelman is President and CEO of Rainbow Ryders Hot Air Balloon Company, the largest hot air balloon company in the United States. His talk will focus on how he started his business 30 years ago and grew it into 22 balloons and multiple national corporate contracts in Albuquerque, Phoenix, and Scottsdale, AZ. Rainbow Ryders offers daily balloon flights year-round and accommodates 20 thousand passengers a year.

Scott will also discuss New Mexico's tourism industry, the number two industry in the state, and the Albuquerque Balloon Fiesta, and the impact they have in Albuquerque and the state of New Mexico. His company plays a pivotal role at the Albuquerque International Balloon Fiesta. For the past 14 years Rainbow Ryders has been the only authorized company to offer rides at the world's largest hot air balloon fiesta and he and his staff of 50 employees can fly as many as 2,500 passengers during the nine day event.

Scott graduated from the Anderson School in 1981 with concentrations in Finance and Economics. He has served as President of the Albuquerque Convention and Visitors Bureau, a member of the Balloon Fiesta Board, and on the Anderson Abruzzo International Balloon Museum Board of Directors. In 2011 he was inducted into the New Mexico Tourism Hall of Fame.

Scott Appelman's presentation on December 10 will be held in the Jackson Student Center on the UNM Campus beginning at 7:30 a.m. and a light breakfast will be served. The public is invited to attend but RSVPs are required. To register go to or contact Sara Lucero at (505) 277-6413.

The UNM Anderson Business to Business Breakfast Series is sponsored by George and Sibilla Boerigter and SoundOff Signal. The lecture series hosts business leaders from across the country to speak on topics of current interest and is offered at no cost to the business community.

Parking is available in the structure located at Lomas and Yale, a short walk to the Anderson School. Metered spaces do not accept cash, only credit or debit cards.


The Anderson School of Management at the University of New Mexico is dedicated to excellence in professional management education. At the Anderson School, faculty, staff, and students are committed to shaping the intellect and character of the next generation of business leaders, advancing the knowledge and practice of management, promoting economic development, and building a vibrant intellectual community that serves the highest and best interests of all our stakeholders.

The School was founded in 1947 and now offers more than a dozen concentrations at the BBA and MBA levels and is accredited by the Association to Advance Collegiate Schools of Business in the top 20% of business schools in the nation. The School is funded by the State of New Mexico and further support is generated by The Anderson School of Management Foundation. For more information, the public can visit, email, or call (505) 277-6471.