MGMT 322/480/481 Research Participation

The Department of Marketing requires that all students taking MGMT 322, MGMT 480, and MGMT 481 participate in research. To complete this requirement, you must complete two research participation credits. If you are co-enrolled in MGMT 480 and MGMT 481, your two research credits will count for both courses if completed during the same semester.

Two options are available to earn research credit:

  1. Lab Research Participation Credit (worth 1 research participation credit) - Participate as a subject in a research study conducted in the Anderson Behavioral Lab.
  2. Article Review Alternative Assignment Credit (worth 1 research participation credit) - Read a scientific journal article and answer questions about it.

    Alternative Assignment Article Review Research Credit Instructions

In order to receive the full percentage points toward your final grade, students must complete both research participation credits.

Your two research participation credits can come from any combination of marketing sessions or alternative assignments. In other words, you can either complete two marketing sessions, submit two alternative assignments or complete one marketing lab session and submit one alternative assignment to fulfill the course requirement.

It is important to note that alternative assignments are provided for students who choose to not participate in lab sessions, and therefore should not be used to make up for missed lab sessions. The first alternative assignment is due by the end of the time-period during which Marketing Session A is running, and the second alternative assignment is due by the end of the time-period during which Marketing Session B is running. No late submissions will be accepted.

Questions?

Please contact us at asmbehavior@unm.edu

Additional Information